Based in Fort Lauderdale, Florida, Signal Rock Capital is an independent sponsor investment firm that targets B2B industrial, infrastructure, and consumer service businesses with EBITDA of $1.0 to $5.0 million.
sig·â€‹nal rock noun
1: a large mass of stone forming a cliff, promontory, or peak structure (such as a tower) with a powerful light that gives a continuous or intermittent signal to guide mariners safely to shore.
2: unmoving, visible, and dependable in stormy conditions.
INVESTMENT CRITERIA
Business Criteria
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EBITDA: $1.0 million to $5.0 million
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Recurring revenue with high customer retention
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Low customer concentration
​Transaction Type
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Family and generational transitions
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Shareholder liquidity
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Majority and minority ownership
SECTORS
B2B Industrial Services

Fire & Life Safety
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Hazardous Waste & Can Cleaning
Elevator
Maintenance
Infrastructure Services
OSHA & Arc Flash Consulting
Backflow
Prevention
Traffic
Control
Pest
Control
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Towing
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Commercial
Landscaping
Loading Dock & Door Maintenance
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Aerial Tree Trimming
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Paving &
Striping
Consumer Services
Sauna
Memberships
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Artisan
Coffee Roasters

Vacation Rental
Maintenance
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Dog Daycare
& Grooming
PORTFOLIO
Fort Lauderdale, Florida​​​
September 2025
Thermae is a membership-based contrast therapy wellness business that blends sauna and cold therapy with bodywork, sound, and energy healing practices.
TEAM
Founder and Managing Partner

​​​​Sam founded Signal Rock Capital, where he focuses on finding great businesses, doing the legwork to understand them inside and out, and working closely with owners and teams to carry their businesses forward.
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Prior to Signal Rock, Sam was an investor at L2 Capital, a family office based in Devon, PA and Miami, FL.
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Prior to L2, he advised business owners on buying and selling companies as an M&A investment banker at Prestwick Partners in Minneapolis. Sam started his career in Riveron’s M&A group, an advisory platform backed by Kohlberg & Company, and in public accounting at KPMG.
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He serves as a Board Member and Treasurer of Bridges to Learning, a nonprofit focused on providing education for children in rural Vietnam.
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Sam holds a B.S. in Finance and Accounting from the University of Minnesota.
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Outside of work, you’ll find him reading on the beach, playing pickup basketball, flying airplanes, or cheering on his hometown Minnesota Timberwolves.
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NEWS
Signal Rock Capital Invests in Florida-Based Wellness Retreat
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'The private investment firm is entering fitness and wellness with a big bet on the Fort Lauderdale-based Thermae Retreat'​
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September 2025
Signal Rock's Sam Hafermann sees 'obsession and oppportunity' in lower mid-market
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'The lower mid market is inefficient and messy​​​, which is exactly what makes it compelling to us. It's friends of friends, brokers in rural towns or niche online platforms. You have to dig," Hafermann told PE Hub.
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July 2025
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Based in West Palm Beach, Florida, Signal Rock targets control investments in businesses with $2 million to $30 million in revenue and $1 million to $5 million in EBITDA.
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July 2025
CONTACT
Signal Rock Capital
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110 East Broward Boulevard
Suite 1700
Fort Lauderdale, FL 33301​​
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​954.799.6909​​​​​



